Course Details: Online | Self-Paced | 10 Hours | $445
This course is all about helping you create content that gets noticed—and gets results. You’ll learn how to craft messaging that connects with your audience, drive more traffic to your website, and support every stage of the customer journey.
Along the way, you’ll explore how search behavior is changing, what role voice search and keywords play today, and how to shape your content strategy with purpose. Whether you’re writing for blogs, building email campaigns, or managing social media, this course gives you the skills to create content that works.
The Fundamental Concepts Underpinning the DMI 3i Methodology
The How-Tos of Business Strategy Development
Key Components In An Effective Marketing Strategy
Strategic Management
Traditional Communications
Digital Communications
Digital Channels
Automation & Communication
Budget & Resourcing
Big Data & Analytics
Digital Leadership
Strategy Formulation & Plan

At Marketing Training Room, we help you grow your business by building a stronger understanding of today’s most important marketing platforms. Whether you’re taking the reins and handling your marketing efforts on your own, managing an internal team, or outsourcing to an agency—we’ll give you the training you need so you can start seeing RESULTS!
Marketing Training Room is a natural extension of Front Burner Marketing's agency services that allows us to share our expertise with a broader audience. Now we can reach beyond our client base to help both marketers and business owners develop their own skills.
We offer several types of training and there is truly something for everyone. Bundle discounts are also available.
Through our partnership with the Digital Marketing Institute, this course delivers unparalleled learning experiences.
All of our courses are developed and reviewed under the guidance of the Global Industry Advisory Champions—a council of top marketing influencers, tech leaders, and C-suite decision-makers, including experts from:






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